In September, the USAID Economic Resilience Activity (ERA) formalized partnerships with the Ukrainian Club of Agrarian Business (UCAB), Ukrainian Grain Association (UZA), and Spike Marketing LLC. The signed memorandums outline plans to participate in international conferences and export exhibitions in and outside Ukraine, extend invitations to key buyers to visit Ukraine to familiarize themselves with the market, hold B2B meetings in potential markets, as well as improve the skills of employees of Ukrainian companies in the agricultural sector.
- The Ukrainian Agribusiness Club (UCAB), a business association, will develop market connections and new opportunities for exporting agricultural products, improve employee qualifications within agricultural companies, and inspire younger generations to get involved in agriculture.
- The Ukrainian Grain Association (UGA), a business association, will focus on developing export sales and connections with international markets for grain and oil crop exports.
- Spike Marketing LLC, who specializes in logistics and agricultural exports, will increase the export potential for farmers and small and medium-sized enterprises (SMEs).
These strategic partnerships will contribute to increasing Ukrainian producers’ competitiveness in the global market and contribute to making Ukraine an attractive market for future business opportunities.
Background: Assistance to agricultural producers and infrastructure companies is part of the Agriculture Resilience Initiative (AGRI) – Ukraine, implemented by the United States Agency for International Development (USAID). It aims to help Ukraine increase its capacity to produce, store, transport, and export grain.