ERA holds forum on social entrepreneurship and corporate social responsibility

Increasing Capabilities
10 November 2021

USAID Economic Resilience Activity (ERA) in partnership with NGOs SiLab and Kharkiv Professional Development Foundation organized a two-day hybrid online/in-person forum on social entrepreneurship.

Over 150 participants attended the event, including social entrepreneurs who are successfully developing businesses in different regions of Ukraine, representatives of local authorities, representatives of ERA, international organizations, and funds that invest in the development of social entrepreneurship in Ukraine. Approximately 100 participants participated in the forum sessions online.

The aim of the forum was to identify priority vectors of social entrepreneurship ecosystem development in the eastern regions of Ukraine.

Experts from Germany, Latvia, and Georgia spoke about the development of social entrepreneurship in their countries. According to the experts, there are now more than 13.5 million people working in social enterprises in the European Union, and 17 EU countries grant the status of the social entrepreneur.

In Latvia, popular legislation supports social entrepreneurship. Diana Lapkis from Latvia, chairman of the board of the New Door accelerator for social entrepreneurs, said that at first social entrepreneurs were registered just like other enterprises but a commission eventually decided to give them the specific status of the social entrepreneur.

In Germany, 90 percent of social entrepreneurs must attract external funding (usually from the government), and 60 percent need support outside support in legal matters. Social entrepreneurs in Germany are highly regarded by the public and considered social innovators who influence positive change and the future. They say they need support from the state, not regulation. However, in Germany, social entrepreneurs do not have preferential status.

Education in the field of social entrepreneurship was also discussed during the forum sessions, including topics such as how to learn through accelerators, incubators, school education, and universities.

At a fair of social enterprises held during the forum, 30 social entrepreneurs presented and sold their products, talked about their activities, and met new partners and experts to promote their ideas and projects. They make craft products (cheese, tea, confectionery, wooden souvenirs), teach young people creative entrepreneurship (making T-shirts, sweatshirts, souvenirs), and employ people with disabilities.

Topics on the second day of the forum included corporations and social enterprises, corporate social responsibility, opportunities for win-win cooperation, and how to attract resources for the development of social enterprises. The speakers emphasized that sharing success stories of implemented projects inspires others and creates synergies, collaborations, and partnerships. They advised using a variety of different communication channels to promote ideas and initiatives.

The forum also discussed how to attract resources for the development of social entrepreneurship. Participants presented their experience of raising money through crowdfunding, grant programs, and loans.

ERA presents new “Cxid: Reload” communication campaign

Driving vision
01 November 2021

USAID Economic Resilience Activity (ERA) presented a new communication campaign, “Cxid: Reload”. The aim of the campaign is to help support citizens from eastern Ukraine who are seeking to reload (or reboot) the way their region is perceived today for the sake of success and prosperity tomorrow.

Since 2018, ERA has been aiming to break stereotypes by empowering eastern Ukrainians to lead their communities’ transformation, establish new livelihoods and new businesses in promising and growing economic sectors, expand to new markets across Ukraine and beyond, and promote inspiring stories of successful individuals, businesses and communities that help change views about the opportunities offered in eastern Ukraine.

Michael Pillsbury, COP of ERA

The region has a rich historical and cultural background based in part on its industrial tradition. Building on this tradition, it is quickly developing new, innovative ecosystems and emerging knowledge economy business sectors, which in turn is changing (or reloading) the mindset of the population, especially young people and their view of the region as a viable and exciting place to live, work, study and raise a family. Unfortunately, studies demonstrate that many Ukrainians continue to associate eastern Ukraine with war and cities based on heavy industry.

This event was intended to help dispel this stereotype. ERA has invited people from different regions of eastern Ukraine representing different ages and professions to breathe life into the Cxid: Reload campaign. “Reload” for them means the launch of a new way of thinking.

Джеймс Хоуп - директор місії USAID в Україні

“We’re proud to see how our support for eastern Ukraine has started to pay big dividends in kick-starting sectors like IT, innovative manufacturing, and biofuels. It’s exciting to see the dynamism of these new businesses and the resilience of communities that are really starting to organize themselves around common objectives and smart investments. There is more to do, of course, but we’re seeing really positive trends and will continue to back them,” said James Hope, USAID Mission Director for Ukraine.

The event gathered well-known politicians, athletes, cultural figures, and partners and beneficiaries of ERA. Apart from James Hope, USAID Mission Director for Ukraine, the key speakers were Guy Kawasaki, bestselling author, legendary brand evangelist – Apple, Canva, Mercedes-Benz; Mykhailo Fedorov, Vice Prime Minister, Minister of Digital Transformation of Ukraine; Oksana Lyniv, international orchestra conductor; Zhan Beleniuk, Olympic gold medalist; Peter Dickinson, founder & editor of Business Ukraine, and Atlantic Council Ukraine editor; Maksym Krypak, Paralympic champion as well as partners and beneficiaries of ERA – successful and inspired business representatives.

USAID Economic Resilience Activity announces the early closure of its APS-ERA-002

27 October 2021

DAI Global LLC implementer of the USAID Economic Resilience Activity (ERA) would like to announce the early closure of its APS-ERA-002. ERA will close APS-ERA-002 on October 31, 2021 at 23.59 Kyiv time.

ERA  received an exceptionally large number of full applications, which exceeded the total grant funds allocated for the year.

The USAID ERA will review all full applications submitted by October 31, 2021 and inform all applicants about the evaluation results.

Please feel free to contact us in case you have any questions.

General inquiries:  Info_ERA@dai.com

Questions on Grants:  Grants_ERA@dai.com

ERA organizes study tour on niche business model

Increasing Capabilities
22 September 2021

Fifteen eastern Ukrainian entrepreneurs made a study tour to Kherson Oblast with USAID Economic Resilience Activity (ERA) support.

Previously, the selected entrepreneurs completed a program on niche marketing. During online lectures, they learned what a business niche is, why it is important to develop a network of business relationships, how to use the network and re-profile the business during a downturn.

The tour participants visited OSA food production in Kherson, learning about the technology of making dumplings and other semi-finished products. They also visited Kurin farm vineyard and winery in the village of Stepanovka in Kherson Oblast, and saw how salad vegetables are grown on the Kishchenko family farm. In the village of Liubymivka, Kakhovka district in Kherson Oblast, they learned about growing saffron and its use in industry and at home. The group visited a blacksmith’s and got to know how green tourism helps attract new customers. In the village of Kairy in Kherson Oblast, they learned how to grow loofah (natural sponges) and asked about the contribution of entrepreneurs to the environment.

“I plan to reorient my business from industrial to craft production, as such products are now more in demand. I understand that this will require other approaches to work, but it is worth it. I am pleased to have taken part in this tour,” said Volodymyr Zhulynskyi, one of the participants.

During the trip, the participants established business contacts, and some agreed on further cooperation.

“Such tours are very useful, because they allow you to see how entrepreneurs work not only in your own niche, but in different or connected ones. In this way, people begin to think creatively, coming up with new ideas that they can implement in their work. New business contacts also appear, cooperation is born, and this is the purpose of such study tours,” said Kateryna Chechel, entrepreneur and tour organizer partner.

ERA raises awareness of east Ukraine IT sector

Information Technology
20 September 2021

USAID Economic Resilience Activity (ERA) held the MRPL IT Weekend conference in Mariupol (Donetsk Oblast). The event brought together about 300 representatives of IT companies from eastern Ukraine, Kyiv, and Mykolaiv.

Speakers from international and Ukrainian IT companies discussed the prospects for the development of the IT industry in eastern Ukraine and challenges for the IT business, industry trends, lead generation, team building and corporate culture. They also shared their experience in creating startups and forming ecosystems.

Welcoming the forum participants, Timothy Madigan, DCOP of ERA, spoke about the changes taking place in the Mariupol IT sector today. Thanks to development of the IT ecosystem, the region’s economy is gradually changing from industrial to innovative.

Mariupol Deputy Mayor Serhii Orlov recalled the IT industry in the city five years ago, observing that the IT-sphere in Mariupol becomes stronger every year. Then, executive Director of 1991 Open Data Incubator Yevhenia Klepa reflected on the drivers of the future of IT and women’s leadership in IT, and trends towards 2025 – demand for mobile applications, personalization, security and privacy, new business needs, emerging markets, and no-code startups.

The second day of MRPL IT Weekend took place at Beetroot Academy Mariupol on September 19. Mariupol IT companies talked about themselves, IT development in the city, and invitations to work, study and cooperate.

Rubizhne Hosiery manufacturer to support a local girls’ football team

Innovation for Manufacturing
03 August 2021

Rubizhne Hosiery manufacturer will support a local girls’ football team now being created in Luhansk Oblast.

“We decided to support this initiative and help set up a girls’ team. Our company will buy sports uniforms for the girls, we will also provide them with football gaiters of our own manufacture and pay for a coach. Children in small towns also want to have a chance to develop. By our example we want to show that this is possible with the support of business and caring residents of the region,” said Hennadii Misiurenko, Director of Rubizhne Hosiery Manufacturer.

The girls’ football team will be called Movigo, which means constant movement forward and the pursuit of perfection. It is under this brand and concept that Rubizhne Hosiery Manufacturer is entering the market of sports socks. ERA is helping the company in this expansion.

“As we are entering the market with sports socks, we will support the development of sport in the city. We position ourselves as a socially responsible business that helps the city and its residents,” said Misiurenko.

The girls’ football team is now recruiting girls aged from 6 to 11. Rubizhne Hosiery Manufacturer has established cooperation with clients in the European Union, sending socks to Spain, the Netherlands and the Czech Republic.